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As cyber threats, identity theft and fraud, and scams become more sophisticated, insurance professionals are increasingly expected to do more than just mitigate traditional risks. While insurance providers may offer identity fraud insurance policies, your customers are asking – nay, demanding – the tools and educational resources they need to mitigate their risk of various types of cybersecurity threats.
At Iris® Powered by Generali, we’re committed to keeping you informed and prepared to address your customers’ needs and desires. That’s why we’ve curated a list of the most visited blogs of 2024 for insurance professionals.
Whether you’re focused on bolstering consumer trust, strengthening retention, or enhancing the customer experience, these resources can help keep you informed about the identity and cyber protection space, provide actionable insights to your audiences, and stay ahead of the competition.
Check out the list below and let us know if any of your favorites made the cut. If you notice a blog missing from the list, let us know which one on LinkedIn and how it helped you in your business.
Securing policyholders’ most valuable assets is already part of your core mission. What about offering services that help protect their personal or financial information, identity, and home title? Explore a world of possibilities with Iris’ identity protection and Total Home Title Protection offerings.
Top 5 Most Visited Blogs of 2024 for Insurance Professionals
1.) The Evolution of Scams: A Brief History
The practice of people trying to swindle one another has been around for thousands of years. From insurance fraud to mail, email, and social media scams to investment scams, identity thieves continue to devise schemes (some old, some new) to trick unsuspecting individuals and businesses into divulging sensitive information and their hard-earned money. This blog explores a few examples, how they evolved with new trends and technological advances, and the tools and resources consumers can leverage for data protection.
2.) 4 Tips to Help You Spot a Phishing Scam – Before You're Baited
Phishing attacks and scams have become increasingly sophisticated, making it harder to discern legitimate messages from harmful ones. Scammers often resort to impersonation tactics, posing as government agencies and legitimate businesses to trick their targets into interacting with a message from a seemingly trusted organization. In this blog, we share four tips to help consumers spot phishing communications and protect their personal data.
3.) Why are Scams Bad for Business?
Unfortunately, the impact of scams is clear for consumers. Every year, millions of individuals fall victim to scams, leading to financial loss, emotional damage, and often, even ID theft and fraud. On the flip side, for businesses, scams can erode consumer trust, damage the brand’s reputation, undermine business security, and even incur direct financial expenses. While scammers are hard at work attempting to access your company’s bank accounts and steal your bottom line, there are proactive steps you can take to provide your customers peace of mind and strengthen customer retention and trust in the process.
4.) Why Software Updates are Non-Negotiable and Shouldn't be Ignored
Software updates do much more for IoT devices and applications than ensuring they run smoothly. They are improvements made by software developers and manufacturers. These enhancements include upgrading your device or application’s speed and efficiency, resolving bugs, and introducing new features. However, security enhancements are among the key upgrades or improvements often included in software updates. If individuals ignore or snooze on software updates, they are putting their sensitive information at risk of compromise. In this blog, we discuss why software updates are important, what devices and applications should be running on the most current software (with links to various popular devices’ websites to learn how to update their software!), and other ways individuals can stay safe online and avoid potential threats.
5.) Don't Take the Bait! How to Recognize and Report Phishing
This blog is a throwback to the 2022 Cybersecurity Awareness Month initiative. Although traditional fishing may spark images of serene landscapes and calm waters, phishing, on the other hand, most certainly does not! Phishing attempts can lead to data breaches and identity theft — a tidal wave of cybersecurity issues! As part of Cybersecurity Awareness Month, which Iris Powered by Generali has championed for many years, we provide you with a clear definition of phishing, tips to share with your customers to help them spot phishing attempts, and ways they can report it if they suspect suspicious activity, like someone attempting to gain access to their bank accounts or computer systems.