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Jan 07, 2025 Brittani Yeager

Top 5 Blogs of 2024 for Cybersecurity Providers

Estimated Reading Time: 4 Minutes

In the fast-paced and ever-evolving world of cybersecurity, staying ahead of cyber threats is imperative. As cybersecurity solution providers, you’re on the front lines, helping consumers protect what matters most in an increasingly digitally connected world. This is true for individual contributors, such as risk management professionals, cybersecurity experts, and chief information security officers managing entire functions. As identity theft, scams, and cyberattacks become more frequent and sophisticated, it’s necessary to provide the proper protection and educational resources consumers need to understand and mitigate their risks.

At Iris® Powered by Generali, we’re passionate about empowering cybersecurity professionals with innovative and in-demand solutions to help them deliver the best protection possible. That’s why we’ve curated a list of the most visited blogs of 2024 for cybersecurity professionals.

Whether you’re focused on bolstering consumer trust, strengthening retention, or enhancing the customer experience within your existing digital solution, this recap serves as a great identity and cyber protection resource and provides actionable insights to your audiences – helping you stay ahead of the competition.

Check out the list below and let us know if any of your favorites made the cut. If you notice a blog missing from the list, let us know which one on LinkedIn and how it helped you in your business.

Be sure to explore our Smart Home Security package as a value-added customer benefit. This package integrates cutting-edge technology with robust identity protection services to ensure that every aspect of your customers’ safety is covered. If you’re looking for more information on how we ensure the highest level of cybersecurity – and want some documentation for an in-depth understanding of our commitment to data privacy, security, and compliance – visit our Security and Privacy Center for details.

Top 5 Most Visited Blogs of 2024 for Cybersecurity Professionals

1.) The Evolution of Scams: A Brief History

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The practice of people trying to swindle one another has been around for thousands of years. From insurance fraud to mail and email scams to investment scams, fraudsters continue to devise schemes (some old, some new) to trick unsuspecting individuals and businesses into divulging sensitive information and their hard-earned money. This blog explores a few examples, how they evolved with new trends and technological advances, and the tools and resources consumers can leverage for data protection.

2.) 4 Tips to Help You Spot a Phishing Scam – Before You're Baited

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Phishing attacks and scams have become increasingly sophisticated, making it harder to discern legitimate messages from harmful ones. Scammers often resort to impersonation tactics, posing as legitimate organizations and businesses to trick their targets into interacting with a message from a seemingly trusted organization. In this blog, we share four tips to help consumers spot phishing communications and protect their personal data.

3.) Identity Theft (and Cybersecurity) is Not a Joke, Jim!

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This blog is a throwback to the 2021 Cybersecurity Awareness Month initiative. While imitation is one of the highest forms of flattery, identity theft is most definitely not a joke! Though, who doesn’t love bears, beets, and Battlestar Galactica!? In this article, we urge businesses to consider ways to enhance their digital security, reduce internal security threats and risks, and equip their employees with the tools they need to keep their organization and themselves safe from identity theft, ransomware attacks, security issues, and data breach incidents.

4.) Why are Scams Bad for Business?

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Unfortunately, the impact of scams is clear for consumers. Every year, millions of individuals fall victim to scams, leading to financial loss, emotional damage, and often, even identity theft and fraud. On the flip side, for businesses, scams can erode consumer trust, damage the brand’s reputation, undermine business security, and even incur direct financial expenses. While scammers are hard at work attempting to steal your company’s bottom line, there are proactive steps you can take to provide your customers peace of mind and strengthen customer retention and trust in the process.

5.) Crazy Fraud and Scam Stories (Almost Too Wild to Believe!)

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Everyone wants to believe they’re safe from fraud and scams, but the reality is that anyone can become a victim. While there are some safeguards you can put in place to protect yourself, having the resources and awareness are two of the most important things you and your customers can do to help protect against these crimes. To highlight the importance of fraud and scam education, we outlined a few stories from real Iris Powered by Generali customers to help spread awareness about these crimes. You can also watch our on-demand webinar for preventative best practices.

Published by Brittani Yeager January 7, 2025